Treading lightly, measured.
Low footprint is a design goal, not a press release. Here’s how we actually approach it.
It’s easy to claim “green.” We’d rather show our working, and not put a number on the page we can’t stand behind. The rule is simple: cut before you offset.
Beyond our own footprint, we research AI’s environmental impact, where its water and power actually go, and we’re trying to do something about it.
The footprint that is ours, we keep small and account for honestly.
What that means in practice
AI’s environmental impact
We research where AI’s water and power costs actually sit, and we’re trying to do something about it.
Office & operations
A remote-first studio means a small physical footprint by default.
Compute we rent
We account for the compute we rent, not just the compute we own.
Offsets, last
Offsets are the final step, after reduction, never a substitute for it.